this is the second time I met Danny DeVito, but this time we chatted on the way back from the bathroom. not awkward at all. this is the second time I met Danny DeVito, but this time we chatted on the way back from the bathroom. not awkward at all. this is the second time I met Danny DeVito, but this time we chatted on the way back from the bathroom. not awkward at all. this is the second time I met Danny DeVito, but this time we chatted on the way back from the bathroom. not awkward at all. this is the second time I met Danny DeVito, but this time we chatted on the way back from the bathroom. not awkward at all. this is the second time I met Danny DeVito, but this time we chatted on the way back from the bathroom. not awkward at all. this is the second time I met Danny DeVito, but this time we chatted on the way back from the bathroom. not awkward at all. this is the second time I met Danny DeVito, but this time we chatted on the way back from the bathroom. not awkward at all. this is the second time I met Danny DeVito, but this time we chatted on the way back from the bathroom. not awkward at all. this is the second time I met Danny DeVito, but this time we chatted on the way back from the bathroom. not awkward at all. this is the second time I met Danny DeVito, but this time we chatted on the way back from the bathroom. not awkward at all. this is the second time I met Danny DeVito, but this time we chatted on the way back from the bathroom. not awkward at all. this is the second time I met Danny DeVito, but this time we chatted on the way back from the bathroom. not awkward at all. this is the second time I met Danny DeVito, but this time we chatted on the way back from the bathroom. not awkward at all. this is the second time I met Danny DeVito, but this time we chatted on the way back from the bathroom. not awkward at all. this is the second time I met Danny DeVito, but this time we chatted on the way back from the bathroom. not awkward at all. this is the second time I met Danny DeVito, but this time we chatted on the way back from the bathroom. not awkward at all. this is the second time I met Danny DeVito, but this time we chatted on the way back from the bathroom. not awkward at all. this is the second time I met Danny DeVito, but this time we chatted on the way back from the bathroom. not awkward at all.
mark j donnellyDiscord: The Movie
During our rebrand research, we surveyed thousands of our super fans to get an idea of what Discord meant to them, how they used Discord, and if one celebrity embodied Discord who that would be. Unfortunately that celebrity (pictured near by) doesn't actually know what Discord is. Luckily he has some friends who can help explain (sort of) what exactly Discord is using stories inspired by some of real-life users.

From script iteration after iteration, to getting celebrities on board, to some grueling post-pandemic, pre-delta variant filming days, the end result and campaign was as unique and successful display of what makes Discord truly like no other place on the internet.

Meet the Discord Users Who Imagined a Place
As Seen On: Campaign //AdAge // entrepreneuer.com // Tube Filter // Hello Giggles

Awards: D&AD Shortlist 2022

Contribution: Strategy, Concepting, Creative Execution, Production, Post-Production
Audience Minded
Not only did we break out hero film down into :60s, :30s, :15s, and :06s, we also created bespoke cutdowns to highlight how Discord is for inclusivity, gaming, creating, students, and more.
Not only did we break out hero film down into :60s, :30s, :15s, and :06s, we also had our famous friends read real Discord user descriptions of what Discord means to people on our app. Then we brought them to life in a very Discord way.
Whoa you made it all down here. Thanks for looking at all this stuff. Want to go back up or home?